Why Google is been selected as best brand? what made them so successful? Microsoft was most valued brand before, now it is Google tomorrow someone else. (Ranking source- The BRANDZ™) But what is common in any successful company?

Is it team work or hard work?
Is it power to take initiative or Vision? (Could not be as Yahoo search was here before Google)
Is it money which can buy the competitor?
Is it by advertising & marketing? (I never seen any TV ad’s from Google in 90’s)  

Yes almost everything mentioned above will contribute. IDEA of making Operating system paid off to Microsoft as Search engine to Google.  

Some one who can convert an IDEA to business becomes a successful business man. But everyone in this world is not a business man. It is very sad to see some of our successful corporate lacks IDEAS and do not entertain IDEAS from external sources. They started believing that they are bigger and reached in a stage where  need of any IDEAS from out side world irrelevent.  

Some of them fear that once IDEA is taken from someone they have pay them back one day. In our day to day life we can see many people around us who share their IDEAS without expecting anything. Even that kind of IDEAS too have no place in many companies. The day any corporate start thinking that they have sufficient IDEAS they began their journey to forgotten history.  

            A search on Google for “"Unsolicited Idea Submission Policy” will tell you the truth. Guess who is first in the list..  

I am not a saint, but I am not greedy. If some one gave 1 billion $ and ask me to do some thing which my conscience does not permit I will not do. Last 32 years money could not change me even in the difficult times or in present situations

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